Our winners:
Seeing is believing: Dr. Hove’s experience with ZEISS AT LISA tri received Gold in Branded Content — Healthcare & Pharmaceuticals and Branded Entertainment — Healthcare & Pharmaceutical.
The film also earned Silver in General Video — Trailer.
ZEISS IOLs – “Through my own eyes” received Gold in both Campaigns — Video Campaign and Integrated Marketing — B2B Integrated Campaign.
The w3 Awards celebrate standout digital content, experiences and creativity. The 2026 winners were announced on September 30, following evaluations by the Academy of Interactive and Visual Arts jury.
We’re grateful to ZEISS and everyone involved in bringing these projects to life. Congratulations to all this year’s winners!
Here's to many more stories worth telling.
https://www.w3award.com/
Marketing-B2B Integrated Campaign
Branded Content-Healthcare & Pharmaceuticals
General Video-Trailer